First-Party Analytics That Reclaim Your Data

What is first-party data? It’s data you collect directly from your audience on your own properties. First-party data collection and first-party analytics from your domain power anonymous visitor identification, customer journey tracking, and conversion tracking software that works even with ad blockers—so you get actionable marketing insights and can prepare for third-party cookie deprecation.

Complete session data, accurate user profiles, and clear conversion paths. Website visitor tracking for B2B and multi-touch attribution with marketing attribution models that show what actually drives revenue.

Setup in minutes · No credit card required

What You’re Losing Without First-Party Data

Lost conversions

Your dashboards miss a large share of real conversions lost to ITP, ad blockers, and consent rejections.

Bot traffic

Sophisticated bots mimic real users, skew metrics, and drain ad spend on worthless leads.

Conflicting metrics

Data from ads, CRM, and analytics often disagree, making it hard to trust your real performance.

First-Party Analytics in Minutes

Connect your site to Convertmax with a small script and optional DNS setup. Data flows from your domain, so you get full visibility without relying on third-party cookies.

  • Add the tracking script to your site
  • Point your DNS (optional) for first-party domain
  • Start seeing complete session and conversion data
First-party data vs third-party tracking

Know Your Users, Not Just Your Traffic

Track real user behavior across visits and time with session history, acquisition sources, and conversion paths in one place.

Visitor identification

Identify anonymous visitors and build accurate user profiles from first-party data you own.

Complete session data

Capture every session from your own domain — including users with ad blockers — for full-funnel visibility.

Privacy-compliant

GDPR and CCPA aligned. First-party data collection puts you in control of consent and storage.

See your full conversion picture

Make confident, data-driven decisions with first-party analytics and multi-touch attribution.

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