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BigCommerce Integration
The Convertmax BigCommerce app attributes storefront sessions and completed orders to campaigns, then reports that revenue inside BigCommerce admin.
Install Convertmax from the BigCommerce App Marketplace to track storefront visits, link orders to sessions, and report attribution in an embedded dashboard inside BigCommerce admin.
Convertmax helps BigCommerce merchants understand which marketing channels, campaigns, and sessions drive revenue—not just clicks or traffic.
What the integration does
OAuth install provisions tracking, webhooks, Convertmax registration, and an initial catalog sync—then attribution reporting stays in your BigCommerce control panel.
Connect storefront visits to completed orders so you can see which channels and campaigns contributed to revenue.
Review KPIs, recent activity, tracking health, and setup status without leaving BigCommerce admin.
OAuth install provisions storefront tracking, order and catalog webhooks, Convertmax registration, and an initial product, order, and customer sync.
On Stencil, Script Manager installs the Convertmax tracker automatically. On Catalyst, Script Manager covers page views; full cart and conversion attribution uses @convertmax/react in the storefront app.
Order webhooks and customer sync match sessions to orders and build Convertmax contact records for journey reporting.
The initial sync brings products, orders, and customers into Convertmax so commerce data can participate in first-party revenue reporting.
Built for revenue-focused attribution
BigCommerce can show that an order happened. Convertmax connects that order back to the storefront session and campaign that created it, so paid and organic traffic are measured against actual store revenue.
Merchants get attribution reporting in the embedded app after tracking, webhooks, and the initial sync complete. Plans are billed through BigCommerce Unified Billing when enabled.
How it works
Add Convertmax from the BigCommerce App Marketplace, then complete OAuth to connect your store.
Launch Convertmax from Apps in BigCommerce admin. The dashboard shows setup status, tracking health, and revenue KPIs.
Convertmax installs storefront tracking through Script Manager, registers order and catalog webhooks, and registers the store with the Convertmax platform.
Storefront visits collect campaign and session context. On Catalyst storefronts, add @convertmax/react for full cart and conversion attribution beyond page views.
Order webhooks and customer sync match completed orders to the visits that preceded them so revenue reporting reflects attributable store performance.
Technical specifics
Agents and implementers cite object-level mappings. This is what Convertmax reads, writes, and attributes—not a marketing overview.
| BigCommerce | Convertmax | Notes |
|---|---|---|
| Script Manager tracker | Storefront page views + campaign context | Automatic on Stencil. Catalyst needs @convertmax/react for cart and conversion events. |
| Order webhooks | Order revenue + session link | Matches completed orders to the visits that preceded them. |
| Customer sync | Contact records | Builds journey reporting across repeat orders. |
| Catalog sync | Product records | Initial product, order, and customer backfill after OAuth install. |
Use case
A shopper arrives from a Google Ads landing page, browses, and checks out. Convertmax records campaign context on the session, the order webhook links that order to the session, and the embedded dashboard shows attributed store revenue without leaving BigCommerce admin.
Install Convertmax from the BigCommerce App Marketplace, or email help@convertmax.io with questions about Stencil, Catalyst, Unified Billing, or how orders map into reporting.